Our story

In the heart of our journey lies the remarkable tale of SL Jewels, a creation born from the vision of two dear friends, Susanne and Lyzsell. Originating from the enchanting landscapes of the Philippines, their paths led them to the United Kingdom with a noble purpose - to serve as dedicated nurses within the NHS.

From the intersection of their dreams and their shared passion for the artistry of fine jewelry, SL Jewels emerged as a radiant tribute to Asian opulence. Our focal point is rooted in the allure of Middle Eastern and Asian jewelry, with a particular emphasis on the resplendence of 18k Japanese and Dubai Gold.

Within the realm of British jewelry, SL Jewels shines as a beacon of Asian Luxury, embodying a fusion of cultural heritage and modern elegance. Our pieces encapsulate the spirit of grandeur and refinement, reflecting the essence of traditions intertwined with contemporary aesthetics.

As you step into the world of SL Jewels, you embark on a journey where craftsmanship meets culture, and where each piece tells a story of its own. Join us in celebrating the harmonious blend of artistry and heritage, as we invite you to explore a collection that defines the very essence of our brand.

Welcome to SL Jewels, where Asian Luxury finds its radiant home in the heart of the British jewelry market.

  • OUR MISSION

    To curate and offer an exquisite selection of fine jewelry that transcends trends, celebrating the unique stories and emotions of our customers' lives, while guiding them towards investing in timeless pieces of exceptional craftsmanship and enduring value.

  • OUR VISION

    To be the premier destination where individuals discover and acquire not only breathtaking jewelry, but also tangible pieces of investment that appreciate in both aesthetic and monetary worth, while fostering a deep appreciation for the artistry and heritage behind each creation.

  • OUR VALUES

    Elegance. Authenticity. Curation. Investment. Craftsmanship. Education and Legacy.